Kevin Rothermel

No Spoilers.

Brand Strategist
Professor, VCU Brandcenter

No Spoilers.

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The Internet Would Be Great Without All of the People

March 25, 2016

Asking people to interact with something online this week was like dipping a strawberry into a fondu pot full of shit.

  1. The British Internet tried its best to name an important new research vessel “Boaty McBoatface.” 

    “The polar research ship represents a leap forward in securing Britain’s place as a world leader in marine and climate change science — and illustrates this government’s commitment to invest in research facilities on a record scale,”
    “It’s only when I got home and someone tweeted me and said Boaty McBoatface is leading by 500, and then by Friday night it was leading by a couple of thousand. Then, by the time the site eventually crashed yesterday, it was leading by about eight thousand,” Hand said. “It’s been quite a strange weekend.”

  2. Microsoft’s AI, Tay, was let loose on Twitter to learn from humanity, it was put down later in the day after becoming a sex crazy nazi-bot.  

    A day after Microsoft introduced an innocent Artificial Intelligence chat robot to Twitter it has had to delete it after it transformed into an evil Hitler-loving, incestual sex-promoting, ‘Bush did 9/11’-proclaiming robot. 

  3. Engadget relaunched their comments section, only to have to take it away again.

    But we can’t take pride in a comment system that isn’t offering you the features you need to participate; that runs amok with racist, sexist or homophobic slurs and threats; or that takes joy in in-fighting and provoking fights.

Filed Under: Journal