In product lore, high profile gadgets that get killed are often more interesting than the ones that succeed. The Kin, the HP TouchPad, and the Edsel are all case studies in failure — albeit for different reasons. Yet in the history of those killings, nothing compared to the Apple Newton MessagePad. The Newton wasn’t just killed, it was violently murdered, dragged into a closet by its hair and kicked to death in its youth by one of technology’s great men. And yet it was a remarkable device, one whose influence is still with us today. The Ur tablet. The first computer designed to free us utterly from the desktop.
This reminded me of an idea that Gareth had years ago (I think it was Gareth…?) about doing a presentation on everything that Apple has done wrong.
You know, since any deck about how to do anything right generally has an Apple logo in it. Probably next to a swoosh. Adjacent to Coca-Cola.
Maybe, if you’re lucky and IF you’re dealing with an innovator/rulebreaker in the field of slide-based storytelling, you’ll find yourself with a Red Bull logo.
From: Daring Fireball