Wading through my daily RSS nightmare on the way in to work this morning, it became apparent that marketing and technology bloggers are freaking out about what the selling of Apple's iPhone at Walmart means for both of the brands. The sentiments seem to fall into a few different buckets:
- "Maybe it'll make Walmart cool."
- "What if it destroys Apple's brand mystique?"
- "Apple is smart to try to open up their distribution channels"
All very interesting to think about, this collision of seemingly very opposite brands. Though taking a closer look will reveal that the Apple/Walmart bus left the station a long time ago. Sorry to disappoint…