There is no shortage of people writing about how to be creative. That is one of the curses of the internet. People who devote their creative process to creating about creative processes. It’s a strange infinite loop. Medium must be 80% posts about creativity hacks that are trying to drive newsletter subscriptions.
Austin Kleon writes about creativity, but there’s something different about what he does. It feels less thirsty. It doesn’t feel like content. It doesn’t ask for anything. It doesn’t feel like writing that is desperate to be considered important.
But when I read it, I feel like I want to make stuff. It’s inspiring in the same way that seeing a great band makes me want to go home and bang on my drumkit.
This isn’t a review of his new book. I’ve only read the first 30 pages, so I can’t write about it as a complete work. But that it drove me to open a notebook to write, and then to open a blank file to write some more, speaks volumes about what he makes.
People are not happy about the new Slack logo. I don’t have a dog in this fight, but I do like seeing some of the exploration that was done by Pentagram along the way. And maybe, if people don’t like it enough, they’ll stop pretending that monitoring an open chat stream all day is good for productivity.
Check it Here(https://www.pentagram.com/work/slack)
When you work for a massive state university, you’ll find your inbox full of well-intentioned broadcast emails. Well-intentioned daily broadcast newsletters, of at least 1000, densely-packed, words.
You’ll also get a number of emails pleading for you to “please read” in the subject line.
I don’t know how successful the newsletters are, and I can’t prove that the “please read” emails are implicating the sender’s entire email body of work, but I do get the sense that a lot of information is being emailed and never seen again.
This post at Audacious Fox is right on:
Similarly, Nobody Reads… Bad Copy. If nobody is reading your copy, it means you need to work on the text more so the reader can work less.
Generally, the following attributes contribute to bad copy: too long, filled with jargon, without actionable steps, visually unfriendly.
Content is filler. The emphasis is on filling the space. Checking off the talking-points. Making something that looks very complete and impressive and real and professional to the people that are in charge. It is hardly ever written to communicate.
Self-driving technology allows GUIDO to weave through the built environment, responding to bookings from a customer app. As orders are placed through the app, GUIDO sources the cocktail’s components from bottles stored on the counter, and prepares the drink on site. GUIDO’s system also performs ID age verification and supports paying via mobile phone.
Not a post about booze or robots so much as a post about the “application of a city-on-demand paradigm.”
Via Arch Daily